When I started my blog 5 years ago, I had no idea where it would take me. It’s been both a source for my creative outlet, a way to make some income while staying home with my son and a way to help people.
It’s been nothing but lessons and blessings during this time and so many people email me to get my advice on starting a food blog.
Even though there are millions of blogs online, there is still room for your food blog. Blogging continues to be one of the most popular ways to spread news, and communicate with others. It’s also a great way to express yourself, share your point of view, as well as grab the point of view of others.
Although blogging isn’t a quick getaway from brokeville, it’s a excellent way to become a better writer. It’s a slow process but during that process, you will eventually begin to gain fans, and make money,LOTS OF IT!
The Steps to Starting a Food Blog
Before you jump into a web hosting plan, it’s important that you slow down and think. Thinking is going to give you a better idea on where to start, and how to get your blog going in the right direction.
First, avoid going into the blogging world with money on your mind. The moment you put money before the first blog first, you are doing nothing but setting yourself up for failure. Your main concern should be the development and growth of your blog.
Yes, starting a blog can be exciting, but one of the reasons why most bloggers fail is because they don’t read, and research about how to approach their niche topic. Before you start your blog, it’s imperative that you take the time to learn about your potential audience, and what they want.
Also, take the time to check out your competition. You will need to know who is dominating the search engines, so you know who’s blog to focus on. Doing this is going to give you something to aim for. It will motivate you to be better when it comes to creating a successful blog.
Once you have figured out which niche (slow cooker, clean eating, desserts, etc) you want to blog about, take a few minutes to jot down a few categories. Categories will help you to better organize your blogs topics and ideas.
Don’t allow other people’s meager attempts to start a blog to discourage you from giving your all. Treat your blog like you would your baby, and nurture it. When setting up your blog, you will want to:
Do Some Keyword Research for Your Domain Name
When it comes to learning how to start a blog, it’s absolutely imperative that you understand the importance of your keyword choices. Your chosen keyword is going to make or break the success of your blog. Google keyword planner will help you figure out which keywords are most popular, and which ones you should target. When creating a domain name, you will want to try to build it around popular keyword. This tactic alone is going to get you ranked in the search engines fairly quickly. Remember that your domain name is going to be your blog name.
Choose Between Self-Hosting or a Free Blog
Also, when choosing a domain/blog name, keep in mind that you have a few options when it comes to hosting. Many bloggers who wish to test the waters, choose to join a free blog platform before actually self hosting and buying a domain name. It’s advised that you join a free blogging platform if you are unsure about your blogging journey. The great thing about joining a free platform is that you can eventually transfer over your blog to your self hosting account once you are ready.
It’s also important to keep in mind that if you aren’t tech savvy, then you might want to start out with a free blog. Give yourself time to learn what you need to learn so that you can effectively go up against the best bloggers in the industry. In other words, take your time!
So many people make the mistake of buying a domain name and host from the same place. DO NOT do this. If for some reason you hate your host, you will want to move your site to another one (I’ve been with 6 different hosting companies). I’ve had friends move hosting, only to find that their old host (who can access their domain information) move them back without their notice. Yes. This is NOT fun.
Buy your Domain Name from Godaddy
Beginner Hosting – A Small Orange
Step 2. Get your Theme on
Depending on how serious you want to get with your blog, you will want to really take into consideration your design. Whether you are going free or paid, your design can still stand out. Choose a color scheme, and have a logo created for you. There are online designers who will be more than willing to create a logo for your blog. Always remember that the design you choose should reflect your personality and your niche.Don’t choose a theme that reflects technology when your blog’s topic is about fashion.
There are many free themes that you can choose but most food blogs use the the Foodie Pro Theme from Studio Press (including myself). I’ve also seen some cute themes on Etsy. Most people will customize the theme to fit their branding. I did most of the graphic design on my site and my other business 20 Dishes. You can often find designers in blog groups (which I highly recommend you join), etsy and word of mouth. I’ve seen pricing start at $500 and go all the way up to $10,000. I also do web design and development so you can contact me (firstname.lastname@example.org) if you would like to work together.
Step 3 – Create Content that Helps
Now that you’ve spent all this time learning how to start a blog, you are ready to write and share. The anxiousness felt is a natural response and should be embraced. Unfortunately, it’s not advised that you write one post and then market. Many successful bloggers suggest that you write at least 10 blog posts before actually sharing it. Plant your seeds, so that your readers have something to surf through.
A lot of people don’t realize that creating helpful content is the easiest way to get your content shared. This is why recipes, how to guides ad the like are so popular.
Step 4 – Socialize
Most bloggers are introverts so Facebook groups are the best way to meet new bloggers. It is absolutely important that you realize that no one is your competition in this business. You need to network, help other bloggers and this will help take your site from a small seed into full bloom.
Step 5 – Monetize It
You absolutely have to have some source of income to continue blogging. Most people don’t realize how much time and money (hosting, food costs, etc) go into running a successful blog. There are many ways you can make money passively using ads, creating products such as ebooks and course, promoting affiliate products like Amazon and other.
When I first started, I made most of my income from Ads and I created a course sharing my technique in my How to Make Money With Ads Course. Every single person who has taken the course has doubled or tripled there ad income. A friend who finally put the course in place just shared this with me.
“Since changing my ad revenue strategy thanks to Kelly Bejelly! My ad revenue went from like $300 US to $1800 US with 100,000 pageviews. I have waited months for the first payment to reflect it 🙂 It’s here! I feel so abundant!” – Carol L
I will tell you straight out that ads are not to be relied on and any person who is serious about turning this into a careers needs to create a product of some sort.
I hope this helps get you started on your journey and I wish you much success!